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Mr Rait from India won AED 25,000 in cash, while Mr. Ahmed Ali won a flat screen, 42 inch television sets. The prizes were part of Emarat’s weekly draw as part of the Dubai Summer Surprises 2008 festivities, as. Emarat, one of the major sponsors of the DSS for the 11^th year in a row.
 
Mr. Hussain Kazim, Manager, Corporate communications at Emarat, congratulated the two winners & hoped that all Emarat customers would fulfill their dreams of winning more prizes. The grand prize that consists of a two-bedroom apartment worth AED 2.6 million
 
He added that campaign demonstrates Emarat’s commitment to the society and the environment in which it operates. He said that the corporation has adopted a clear strategy to further develop its relationships with its partners and clients. This is accomplished mainly through its quality services and wide array of products, in addition to its innovative promotional campaigns. Its approach is in tune with the spirit of this important event, which has been playing for years a major role in advancing the local economy.
 
 
Mr. Kazim pointed out that Emarat’s involvement in the event has become more important than ever now that the corporation has sponsored the event in a major way for 11 times. “Our contribution was full of surprises and interesting events, which contributed to the success of the event. Through our partnerships with different entities we have been able to launch a number of joint promotional campaigns, which contributed towards the enrichment of the event and provided shoppers and visitors with the opportunity to win valuable prizes while shopping at various Emarat service stations and other corporate facilities. This has added to their satisfaction and content,” he said.
 
He added: “This is why we are grateful for taking part in one of the most important economic activities in the country. In fact, the event has become so popular that it has attracted the attention of the media on a large scale. It has also provided us with the opportunity to participate in the growth of the local economy for the benefit of our citizens and our society.” He indicated that Emarat’s continuous sponsorship of the event has asserted the importance of the event.
 
He said: “We are committed to proceed with the same approach. We promise all our clients, partners and customers as always to rise to their expectations as we did in the previous years. This will be achieved through our distinctive campaigns and special promotions”.
 
Mr. Kazim valued the efforts exerted by the organizers of the event and the other government departments that contribute towards its success. He believed that their contribution has impacted positively on the image of Dubai as a favorite touristic and commercial destination. The organizing committee works under the wise guidance of HH Sheikh Ahmed bin Saeed Al Maktoum, Chairman of the Supreme Organizing Committee.

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