Arab Media Group Supports Dubai Autism Centres Third Annual Autism Awareness Campaign

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•  UAE’s Largest Media House to Leverage Print and Radio Platforms for Promoting Month-long Campaign in April

 
Arab Media Group (AMG), the largest media organisation in the UAE, today announced its support of Dubai Autism Center’s third annual April Autism Month initiative through promoting the education and outreach campaign across its spectrum of print and radio entities.
 
Titled ‘Together Again’, the month-long campaign is held under the patronage of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Chairman of Dubai Executive Council, and Chairman of the Dubai Autism Centre.
 
The campaign is particularly dedicated to raising awareness about parents of children with autism, their trauma and the grief they experience on a daily basis.
 
During the month of April, AMG will run print advertisements for Dubai Autism Center through its newspapers Al Bayan, Emarat Al Youm and Business 24-7. The group will also air the campaign’s key messages through leveraging the reach of its Arabian Radio Network (ARN), the region''s fastest growing radio network and communications service that broadcasts across eight frequencies.
 
Mohammed Al Mulla, Executive Director, Arab Media Group said: “We are thrilled to support Dubai Autism Center’s annual campaign that seeks to touch an emotional chord in people through raising awareness on the syndrome, even while highlighting the challenges faced by parents of autistic children.
 
“As an organization that prioritises people at the core of all that we deliver, we believe our media arms will help the campaign reach a large number of people and create a better understanding of autism and the implications associated with it.”
 
Founded in 2005, AMG owns a wide array of media properties, including Awraq Publishing, Done Events, and Shoof Advertising. It also comprises Tawseel, an independent distribution company, and Masar, a printing house.
 
The ARN bouquet comprises Al Arabiya, Al Khaleejiya, and Noor Dubai in Arabic; Virgin Radio, Dubai Eye, and Dubai 92 in English, and City 101.6, and HIT96.7 in the South Asian languages of Hindi and Malayalam respectively.
 
Noor Dubai TV, Nickelodeon, MTV Arabia are the three television platforms under the Arab Media Group umbrella.

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