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BAUME & MERCIER LAUNCHES THE NEW RIVIERA MAGNUM FOR THE MIDDLE EAST

Posted on: Sunday June 21 , 2009  9:25:53 AM (GMT+4) Submit Press Release

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Riviera Magnum XXL Flyback Chronograph

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Baume & Mercier is enriching its Riviera MAGNUM sports watch collection with two substantial new models: a limited-edition “all black” chronograph with flyback function and transparent dial; and an athletic three-pointer and date display model, both in a new XXL size measuring 45 mm in diameter (compared with 43 mm for previous versions).
 
In addition to their more generous size, these two new launches enrich the Riviera MAGNUM line with several advanced design features: a case redesigned with one side shaped like a car radiator grille; new hollowed hands; a larger crown; and a new rubber strap with pure lines, secured by an adjustable triple folding clasp.
 
Nonetheless, the new Riviera MAGNUM XXL watches retain the sporting, sophisticated attributes of the legendary Riviera line: the twelve-sided bezel characterizing the Riviera line since 1973, solidly secured to the case by four black PVD-coated screws; guaranteed water resistance to 200 meters thanks to the case construction with its screw-down back and crown; as well as scratch-resistant glareproofed sapphire crystals to ensure optimal sturdiness and readability. Not to mention the infinite care lavished on details, the high quality standards and the respect for the rules of fine craftsmanship upon which Baume & Mercier has built international reputation since 1830.
 
Modern-day adventurers combining sophisticated technology, contemporary aesthetic and impeccable functionality, the new Riviera MAGNUM XXL watches are more than ever cut out for action and performance.
 
 
Riviera Magnum XXL Flyback Chronograph
 
Issued in a limited edition, this new 45 mm-diameter Riviera chronograph asserts itself at first glance by its twelve-sided design accentuated by the intensity of its matt black look. The gaze is nonetheless immediately drawn to it transparent black-tinted sapphire dial, which reveals fascinating glimpses of the Côtes de Genève motif adorning the mechanical movements and its gear wheels. This diaphanous dial with its luminescent Roman numerals exudes a sense of technical sophistication while remaining eminently legible.
 
At the heart of this rugged sand-blasted PVD-coated steel case beats a mechanical self-winding movement powering a Flyback chronograph function. The latter serves to stop and restart a measurement by a single press on a push-piece, thus ensuring high-performance timekeeping.
 
A sapphire crystal case back reveals the smooth running of the movement and the rotations of the oscillating weight. This model is issued in a limited edition of 1000 engraved and numbered watches.
 
 
Riviera MAGNUM XXL Automatic
 
As the first non-chronograph model in the Riviera MAGNUM sports collection, this athletic three-hand watch measuring 45 mm in diameter is distinguished by its noble air of understated distinction. Its solid steel case with an ergonomic design topped by the signature twelve-sided Riviera bezel frames a pure black dial with luminescent Roman numerals displaying central hour, minute and seconds hands, as well as the date appearing through a large vertical aperture at 3 o’clock. The entirely satin-finished case and bezel underscore its ruggedly virile sporting appeal. The screw-down crown is protected by two streamlined guards smoothly extending from the case.
 


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