Abu Dhabi Media Summit Announces Additional Co-Chairs and Programme Details

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• H.E. Mohamed Khalaf al Mazrouei, Chairman, Abu Dhabi Media Company to open conference and introduce keynote from Rupert Murdoch, Chairman & CEO News Corporation


• Newly announced co-chairs include: H.E Khaldoon Khalifa al Mubarak, Chairman, twofour54; H.E. Mohammed Omran, Chairman, Etisalat ; Dirk Meyer President & CEO, AMD; Barry Meyer, Chairman and CEO, Warner Bros; Hartmut Ostrowski, Chairman and CEO, Bertelsmann AG; and Hans Vestberg President & CEO, Ericsson.


• Global experts to provide insight and analysis of fast-changing digital, mobile, television and new media landscapes in day one. Media markets, growth and expansion with a spotlight on China and India to provide focus for day two 

 
Abu Dhabi-  H.E. Mohamad Khalaf Al-Mazrouei, and Edward Borgerding, Chairman and CEO respectively of Abu Dhabi Media Company, announced today the programme for the Abu Dhabi Media Summit. The invitation-only inaugural Summit, under the patronage of H.H. General Sheikh Mohammed Bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the United Arab Emirates Armed Forces, will be held at the Yas Hotel from March 9th-11th 2010.
 
The Summit has been created by the Abu Dhabi Media Company to reflect the emergence of Abu Dhabi as a global media hub. The programme features a unique combination of high-profile sessions, closed-door discussions and private conversations, bringing together top-tier global media players and their counterparts in fast-growing markets.
 
H.E. Mohamed Khalaf al Mazrouei, Chairman of Abu Dhabi Media Company, commented on the Summit:
“The inaugural Abu Dhabi Media Summit will bring together media leaders from every continent to the UAE Capital. Our programme of events and discussions reflect both our region’s immediate media industry ambition, and longer-term opportunities for the sector worldwide. We believe that this summit will become one of the most important industry forums of its kind anywhere in the world, reaffirming Abu Dhabi’s place on the new global media stage.”
 
Delegates have been invited from a broad cross-section of business sectors, including mobile, broadband, broadcast, publishing, entertainment, news, music, advertising & marketing, venture capital & equity finance. Abu Dhabi is geographically located at the nexus of East and West, making it an ideal meeting point for media players from around the globe.
 
Day one will be made up of key discussion sessions debating globally salient media issues; 10 of the Summit’s co-chairs will take part in the sessions. In the morning, Dirk Meyer, President & CEO, AMD, will be discussing the pace of technological change. Didier Lombard, Chairman & CEO, Orange, will discuss smart phones and mobile trends. Dr. Prannoy Roy, Executive Chair, NDTV, will discuss expanding the reach of Television. In the afternoon, Tim Armstrong, Chair & CEO, AOL, and Jon Miller, CEO Digital Media, News Corp, will delve into the next wave of Web-based business models. James Murdoch, Chair & CEO, Europe & Asia, News Corp, will join a discussion on media investment and growth.
 
Day two will focus on geographic media trends. Three Summit co-chairs will be joined by experts to lead discussions on China, India, the Middle East and global media issues. In the morning, Kai-Fu Lee, Chair & CEO, Innovation Works, will join a discussion on radical new media in China. Maurice Levy, Chair & CEO, Publicis Groupe, will contribute to a conversation on building brands in a fragmented media world. Kishore Lulla, Chairman & CEO, Eros International, will discuss the burgeoning media scene in India. In the afternoon, Karim Sarkis, Executive Director of Broadcast, Abu Dhabi Media Company, will round off the discussion sessions with a conversation on the rising star of Middle Eastern media.
 
Dirk Meyer, president and CEO of AMD commented on the forthcoming event:
“The Abu Dhabi Media Summit represents an unprecedented gathering of global media and technology leaders enabling the next wave of innovation that is poised to drive global media. I’m proud to be a co-chair at this seminal event in one of the world’s fastest growing markets for technology and media.”
 
For details of attendees of all the discussion sessions see the full Summit schedule in the notes to editors below.
 

 
 
The Summit’s agenda will be driven by a unique group of co-chairs, selected for their pre-eminence in shaping the new global media landscape. The list of confirmed ADMS 2010 co-chairs currently includes:
 
·         Tim Armstrong, CEO, AOL
·         Lee Seok Chae, Chairman, KT Corporation
·         Kai-Fu Lee, Chairman & CEO, Innovation Works
·         Maurice Lévy, Chairman, PublicisGroupe
·         Didier Lombard, Chairman, Orange/France Telecom
·         H.E Khaldoon Khalifa al Mubarak, Chairman, twofour54
·         H.E Mohammed, Omran Chairman, Etisalat
·         Kishore Lulla, Chairman & CEO, Eros International
·         Barry Meyer, Chairman & CEO, Warner Bros
·         Dirk Meyer, President & CEO, AMD
·         Sunil Bharti Mittal, Chairman & CEO, Bharti Enterprises
·         Rupert Murdoch, Chairman, News Corporation
·         Hartmut Ostrowski, Chairman & CEO, Bertelsmann AG
·         Dr. Prannoy Roy, Executive Chairperson, NDTV
·         Hans Vestberg, President & CEO, Ericsson
 
 
 
 
 
ABU DHABI MEDIA SUMMIT 2010 PROGRAM

TUESDAY 9 MARCH
Media Center, Yas Marina Circuit

17:00 WELCOME H.E. Mohammad Khalaf al Mazrouei/Chairman, The Abu Dhabi Media Company

17:15 KEYNOTE  "Emerging Markets, Emerging Media" Rupert Murdoch/Chair & CEO, News Corporation

18:00 OPENING RECEPTION

20:00 DINNER

21:30 NIGHTCAPS
Arianna Huffington/Founder & Editor inChief, Huffington Post


WEDNESDAY 10 MARCH
Yas Hotel Conference Center

09:15 INTRODUCTION Edward Borgerding/CEO, The Abu Dhabi Media Company

09:30 CONVERSATION: "The Road Ahead"
Startling new hardware and soaring bandwidth are outrunning media's abilities to adapt. Where are the next opportunities?
Dirk Meyer/President & CEO AMD
Lee Seok Chae/Chairman, KT Corporation

10:15 CONVERSATION: "Mobilizing"
Two billion people will come online over the next five years. How will smartphones and always-on, personalized news, entertainment and commerce transform traditional media?
Didier Lombard/Chairman & CEO, Orange
Sunil Bharti Mittal/Chairman & CEO, Bharti Enterprises
Mohammed Omran/Chairman, Etisalat
Hans Vestberg/President, Ericsson

11:00 BREAK

11:30 CONVERSATION: "Television Outside the Box"
The world's most powerful medium keeps expanding its reach--how will it change (and where are the risks) as it grows?
Dr. Prannoy Roy/Executive Chair, NDTV
Mehmet Ali Yalçindag/President, Dogan Media Group

12:15 "Next New Media"
Big bandwidth, mobile devices and social networking are rewriting even the Web's own first-generation rules. What are the next wave's business models?
Tim Armstrong/Chair & CEO AOL
Kai-Fu Lee/Chair & CEO, Innovation Works
Jon Miller/CEO Digital Media, News Corp

13:00 LUNCH

14:30 CONVERSATION: "Going for Growth"
High-speed economies and leapfrogging technologies double the stakes for bold investors. Where is the smart money going?
H.E Khaldoon Khalifa al Mubarak/Chairman, Chairman, twofour54˚
James Murdoch/Chair & CEO, Europe & Asia, News Corp

15:15 BREAK

15:45 BREAKOUTS 1

16:45 BREAKOUTS 2

19:00 OFF-SITE RECEPTION AND GALA DINNER


THURSDAY 11 MARCH
Yas Hotel Conference Center

09:15 WELCOME

09:30 CONVERSATION: "The China Imperative"
The world's most dynamic market goes its own way with media--what are the lessons?
Kai-Fu Lee/Chair & CEO, Innovation Works
Clive NG/Chair & CEO, China Cablecom

10:15 CONVERSATION: "The Marketers' Dilemma"
Building global brands in a fragmenting media world.
Samir Arora/Chair & CEO Glam Media
James Hogan/CEO Etihad Airlines
Maurice Levy/Chair & CEO Publicis Groupe

11:00 COFFEE BREAK

11:30 CONVERSATION: "Open India"
It's show time in the world's biggest democracy. Let a thousand media bloom.
Kishore Lulla/Chairman & CEO, Eros International
Aveek Sarkar/Director, ABP Group

12:15 CONVERSATION: "Middle East Rising"
Sam Barnett/COO & General Manager, MBC
Karim Sarkis/Executive Director, Broadcast, Abu Dhabi Media Company

13:00 LUNCH

from 14:30 OFF-SITE ACTIVITIES

The Summit will be created by Abu Dhabi Media Company and partners, and produced by PublicisLive, renowned for their global conference experience and capabilities, including the World Economic Forum, in Davos, Switzerland.

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